Styles of Thinking
The basics of human behavior are founded in attitudes, which in
turn are formulated from thoughts. It is reasonable therefore to
derive that the style of ‘thinking’ adopted by an organization
ultimately leads to its behavior, and its outcomes.
Styles of Thinking
There are three main streams of ‘thinking’:
- Vertical Thinking – an outmoded linear
deductive style of thinking that presumes that what is not proven
right, is wrong, and to be right, everything else must be proven
wrong.
- Parallel Thinking - exploring several possibilities
in parallel streams
- Lateral Thinking - uses information fluidly,
unbounded from sequential reasoning
Vertical Thinking
Traditionally we have been vertical thinkers – we build on
old ideas in a sequential process of progress. Each step must be
justified in terms of those preceding it.
Brain Patterns
As we are exposed to new knowledge our brains create patterns,
making the knowledge more readily available for recall in the future.
It also anchors the knowledge pattern in the context of the environment
in which it was revealed. Whilst this can be a good thing in terms
of assisting our recall, it can also bias the information making
it harder for us to separate individual items of logic from both
the pattern and the old context.
The problem with sequential reasoning or vertical thinking is that
each piece of new information or each new idea must conform sufficiently
to fit into the old pattern – thereby extending it. Whilst
this may be possible for a certain number of events, there comes
a point where the new idea will NOT if into the old pattern and
it is discarded as being inappropriate.
Not for Business
If we were to go back down through each previous build step and
break apart the old pattern, we may likely find that we can in fact
create a totally new ‘shape’ or perspective that does
accommodate the new idea. This may mean going back right to the
first piece of information or idea and re-evaluating how that idea
was ‘arranged’ in the context of the business environment
and business questions requiring answers at the time of its inception.
This is an incredibly lengthy and complex process, and no business
today has time for such reflection. In addition, most humans are
resistant to doing so, as they inevitably take ownership of previous
items of information introduced into the schema. This is the basis
of self-limiting beliefs and self-maximizing systems.
In other words, selective protectionism is most likely holding
back many new advances in technology and business, where humans
alone are relied upon to accept new data. BI tools do not possess
this human limiting characteristic and can simultaneously disassemble
old patterns into elements of logic and regroup them to include
new data. This may or may not also involve the discarding of old
elements that are no longer deemed relevant.
This is where thinking processes such as humor can be invaluable.
Humor gives us permission to step outside the boundaries of business
logic into the realm of ridiculous and evaluate ideas in an entirely
different way.
Business Intelligence - Guided Logic
Consider a man jumps off a 20 floor skyscraper. As he passes each
level he can quite comfortably tell himself – “so far
so good”. His expectation is built level upon level until
the inevitable occurs and a new force comes into play – the
ground. Yet this is exactly how many businesses operate. And until
the introduction of BI tools, it was the only option we had available.
Where the ground is not in sight or is a totally unknown element
we can pass through 19 iterations of success before coming to a
life defining moment – and the business collapses completely.
Simulations and modeling help us identify the presence of the
ground and the likely outcome of hitting the ground from a height
equivalent to 20 stories. Armed with this information do you think
the man would now jump if his goal was to live and improve his life.
Next: Lateral Thinking
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Leadership Index | Vertical
Thinking | Lateral Thinking | Intuition
& Decision Making | IT Leadership
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